Deadspin’s Demise Shows How Vital Community Is to a Brand

Deadspin has been a ghost town for a month now, since Nov. 4, when it last posted a story. This stick to sports controversy is a lesson in the power of content and community in today’s marketing ...

discovered 3 months ago on AdWeek
The 2019 Brand Winners and Losers: From Disney+ and Salesforce to Juul and WeWork

Fun brands like Red Hot Cheetos, the Jonas Brothers, Mustang, Frozen and the Avengers showed their...

discovered 3 months ago on Forbes
Verdict's In: These Are Nicki Minaj's Best Looks of All Time

Over a decade ago, a musician named Nicki Minaj released her first album, Pink Friday—the rap game...

discovered 3 months ago on Who What Wear via Yahoo News
The Best Green Monday Deals at Amazon, eBay, REI, and More

If you aren't finished with your holiday shopping yet, these Green Monday sales might be of some assistance. Barely a decade old, Green Monday was first coined by eBay. It's called Green Monday ...

discovered 3 months ago on Wired News
The Outdoor Industry Vs. The Digital World

Unlike any other, the outdoor industry provides a real chance for a lifestyle business of entrepreneurial dreams. For me, this meant creating a...

discovered 3 months ago on Forbes
The Best Cyber Monday Deals on Tech, Tools, Outdoor Gear, and More

Black Friday and Cyber Monday have grown, to the point where they’re less standalone days and more...

discovered 3 months ago on Popular Mechanics via Yahoo News
RIDEM: opt in to state parks this Black Friday

Rhode Island Department of Environmental Management (RIDEM) is working alongside the outdoor retailer REI Co-Op and America’s State Parks to encourage...

discovered 3 months ago on The Pendulum
Black Friday 2019: Greenville shoppers come out in droves to brick and mortar stores

Shoppers across Greenville braved the crowds and lines Thanksgiving Day to get a jump start on Black...

discovered 3 months ago on MSN News
REI's One-Day-Only Cyber Monday Sale Saves You Up to 50% Off Retail | Digital Trends

Normally $119, REI is clearing out its stock at just $30, a savings of 75%. Designed in coordination...

discovered 4 months ago on Digital Trends
Designers Salute Joffe, Kawakubo on Anniversary of Dover Street Market

HEADING TO HAYMARKET: Designers from around the world were out in force on Friday night in London,...

discovered 4 months ago on WWD via Yahoo News
4 Brands Going Green This Black Friday

Black Friday is one of the busiest shopping days of the year, and the consumption it encourages can take a toll on human and planetary health. "For...

discovered 4 months ago on EcoWatch
Where to skip lines and get outside this Black Friday

The day after Thanksgiving, retail stores will of course be offering deep discounts and limited-time promotions. But if you'd rather follow the lead of outdoor retail giant REI

discovered 4 months ago on MSN News
REI's Cyber Week Deals Are Live And Ready for Action

Now that Black Friday is over and REI folk are back from opting outside, they’ve got another blockbuster sale. Additionally, you can ...

discovered 4 months ago on Kinja Deals
20% off REI North American cycling holidays this Cyber Monday

Outdoor clothing, equipment and experience company, REI, is offering 20 per cent off its North...

discovered 4 months ago on Cycling News via Yahoo Sport
Save 20% on Thule bike racks in Cyber Monday deals

Thule's ProRide XT/598 Rooftop bike rack, meanwhile, mounts the bike to the roof of your car and is discounted by 15 per cent at Halfords and 20 per cent...

discovered 4 months ago on Cycling News via Yahoo Sport
All REI stores closed on Black Friday to fight climate change, encourage outdoor activities

While most stores will be filled with hordes of shoppers, outdoor goods retailer REI has a different...

discovered 4 months ago on KABC 7 Los Angeles
Hikers opt out of Black Friday shopping for outdoor adventures

On a brisk Black Friday morning that left a dusting of snow atop one of the ridges in Linn Run State...

discovered 4 months ago on Pittsburgh Tribune-Review
Small Business Saturday, Museum Store Sunday highlight shopping alternatives to big box

Saturday is a day to "shop local" and "shop small." Sunday is a day to hit the museum. Nov. 30 is...

discovered 4 months ago on USA TODAY via Yahoo Finance
The Drive-Thru: Black Friday backlash, Toys R Us returns from the dead, and Popeyes serves...

If this is your first time reading The Drive-Thru and you want to be informed on everything related...

discovered 4 months ago on Business Insider
Black Friday online spending is soaring to new highs as people do more and more of their shopping on...

Black Friday online sales are currently on track to reach $7.4 billion, and shoppers have already...

discovered 4 months ago on Business Insider
5 Examples Of How Black Friday Is Out And Consumer Mindfulness Is In

For years, chaos has defined Black Friday as brands compete for excited customers and often put...

discovered 4 months ago on Forbes
PNW-based stores lead pushback against Black Friday on Thursday

Black Friday used to be known for its midnight rushes, featuring shoppers fresh off their...

discovered 4 months ago on KREM.com Spokane
Black Friday Is Going Global, But Not Everyone Is On Board With It

The fact that Thanksgiving doesn't exist outside the U.S. doesn't stop foreign retailers from...

discovered 4 months ago on The Inquisitr
Black Friday is bad for business

For those retailers brave enough to buck the status quo, there are ways to reimagine Black Friday to minimize its damage or at least turn it into a...

discovered 4 months ago on Quartz
Black Friday store ads 2019: Get a jump on holiday shopping plans with early look at ads

It's the week of Thanksgiving and nearly all major retailers' Black Friday ads have either been...

discovered 4 months ago on USA TODAY via Yahoo Finance
Kevin Paul Scott: Black Friday and shoppers -- How can you best explain your values to customers?

The retailers who are most effective at connecting with customers have a leg up on the competition....

discovered 4 months ago on FOX Business
The Only Black Friday Sales and Deals You Need to Shop in 2019

Best Black Friday deals on women's clothing Take up to 40% off all items. Select sizes to reveal...

discovered 4 months ago on Good Housekeeping via Yahoo News
What Does 'Black Friday' Even Mean Anymore?

“Black Friday Sale Starts Now!” “Shop Black Friday Deals Now!” “Gear Up, It’s Black Friday ...

discovered 4 months ago on The New York Times via Yahoo News
Black Friday shopping not your thing? Here's where you can #OptOutside instead

As retailers across the country open their doors to Black Friday shoppers, REI has closed its stores...

discovered 4 months ago on USA TODAY via Yahoo News
Shop on Black Friday? REI encourages shoppers to #OptOutside instead

While other retailers are encouraging shoppers to take advantage of Black Friday deals to save some green, REI wants them to go outside ...

discovered 4 months ago on USA TODAY via Yahoo Finance